Small Business Marketing Services

I spent much of today trying to import some old posts out of Blogger and into WordPress. Fortunately, WordPress 2.2 makes it relatively painless. Some background – I have multiple blogs on the new Blogger.com platform. I’ve been hosting them on my own server, not blogspot.com, which initially caused me some problems with the transfer. [...]

The FOOA conference was targeted mainly at ad agencies and big players who buy millions of dollars in advertising and were looking for better ways to reach their niche customers. That said, there was a steady focus on advertising on some of the larger blogs out there – and, in turn, if you were a [...]

What You Will Learn: This call will teach listeners how to improve their blog’s rank in search engines. Participants will learn: Why you should optimize your blog for search engines How search engines rank web pages Why focusing on a niche topic is key to ranking well Key elements of search engine friendly posts What [...]

There’s been a flurry in the blogosphere about how various bloggers make money. It started when Raj Dash posted how big name bloggers use their blogs to earn money. The diagram below lists various sources of income including consulting, speaking gigs, workshops, books/ebooks and web advertising. He notes that only a few of the most [...]

One of the easiest ways to get started blogging is to set up your blog with Blogger.com. In about 5 minutes, you’ll be up and running – no html or graphic design knowledge necessary. In this article, I’ll walk you through the steps.

The debate over whether you should publish a full or partial RSS feed re-emerges in the blogosphere once a year or so, it seems. Both sides have passionate pundits arguing for their cause, and neither seem to come to any real resolution on which is better.

I’ve previously talked about the advantages of blogs. In this article, I will address key disadvantages and concerns with small business blogging. If you have thought about using small business blogging to market your business, perhaps you are concerned about the time commitment or just don’t see how it can benefit your company. Here are [...]

When you start a blog, you become a publisher with responsibilities to your readers and the online community. Maintaining blogging etiquette is fundamental to developing a positive, thriving blog. Here are seven blogging etiquette tips.

If you are considering small business blogging, one of the things that may be holding your back is what you should blog about. If you are like many people, it’s difficult to imagine a topic you can write about regularly without running out of things to say. Here are some things to consider when choosing [...]

Blogs come in all sizes, shapes, and flavors. Here are 7 types of blogs you might consider starting.