Small Business Marketing Services

Before you launch your next small business advertising campaign, make sure it is compliant with US laws to avoid legal pitfalls. False advertising is any type of advertising that deceives or misleads prospects. In most cases, false advertising leads your prospect to believe he or she is getting a good deal or saving money when [...]

My boss wants me to blog for him. He is basically under the opinion that if he reads my post, then he approved it, it should go under his name. What is your feeling on this? My own preference is that if you aren’t going to write your own stuff, why bother having a “blog” [...]

A reader asks: Why is our small business blog no where to be found? You can type in specific titles, etc in google’s blog search and on the plain web and we don’t come up. The google blog search said that it should automatically list your site if you have the rss feed, which we [...]

I spent much of today trying to import some old posts out of Blogger and into WordPress. Fortunately, WordPress 2.2 makes it relatively painless. Some background – I have multiple blogs on the new Blogger.com platform. I’ve been hosting them on my own server, not blogspot.com, which initially caused me some problems with the transfer. [...]

The FOOA conference was targeted mainly at ad agencies and big players who buy millions of dollars in advertising and were looking for better ways to reach their niche customers. That said, there was a steady focus on advertising on some of the larger blogs out there – and, in turn, if you were a [...]

What You Will Learn: This call will teach listeners how to improve their blog’s rank in search engines. Participants will learn: Why you should optimize your blog for search engines How search engines rank web pages Why focusing on a niche topic is key to ranking well Key elements of search engine friendly posts What [...]

What You Will Learn: This call will teach listeners how to market their websites with Web 2.0 and Social Media online communities. Participants will learn: What is Web 2.0 and how it is different from traditional websites What is social media and why use it to market your business? Why blogging is an essential component [...]

There’s been a flurry in the blogosphere about how various bloggers make money. It started when Raj Dash posted how big name bloggers use their blogs to earn money. The diagram below lists various sources of income including consulting, speaking gigs, workshops, books/ebooks and web advertising. He notes that only a few of the most [...]

One of the easiest ways to get started blogging is to set up your blog with Blogger.com. In about 5 minutes, you’ll be up and running – no html or graphic design knowledge necessary. In this article, I’ll walk you through the steps.

In Blog Wild, Andy explains what a blog is, why your business can benefit, and how to set one up in 15 minutes or less.