The #1 rule of online marketing is content is king. Your website, social media, SEO or other internet marketing campaign can’t succeed without “fresh, unique, frequently updated” content. But what exactly does that mean?

In the offline world, when you pay by credit card, you simply swipe your credit card through a point-of-sale device and either show your identification, sign the receipt or enter your pin number (if you are using a debit card, for instance), and the purchase is paid for. If you want to accept credit cards online, the process is a bit more complicated.

Your small business website should be the place where prospects go to learn more about how you can help them solve their current problem, obstacle or frustration. Here are 6 small business website tips for creating a powerful online presence that successfully generates leads for your business.