Web Design Services

Download Our Web Design Brochure

Download our web design brochure (420 KB PDF)
Here's what you will learn:
» 3 reasons why most small business websites fail
» Secrets of a successful website
» 6 steps to a successful website
» Who we've helped and how we can help you

Our Web Design Process

1. Plan Your Website - Lack of planning is why virtually all websites fail. This step involves defining goals and objectives, profiling your target audience and documenting their wants and needs, analyzing your competition, and determining what features your site will have.
   
   
2. Blueprint Your Website - This step involves understanding how visitors will use your site. Here, we map out the navigation, page structure, and placement of key features.
   
   
3. Design Your Website - This step involves designing your website with your users’ goals in mind. Here, we design 2-3 concepts for your new site and finalize a design based around the website’s content and your company’s brand and message.
   
   
4. Build Your Website - In this step, we create the graphics, code the features of your website, and build or integrate your content management system (the administrative section that allows you to update your site without html experience or external programs).
   
   
5. Maintain Your Website - Good websites are updated frequently with fresh content. If you let your website languish in limbo, you lose credibility with visitors. Every company should have a plan for who will add new content and how frequently. If you choose for us to build a content management system for your site, you'll be able to upload and change information 24/7 at your convenience.
   
   
6. Market Your Website - Most successful online marketing campaigns include blogs, newsletters, exchanging links with other sites, writing articles, and advertising on search engines (pay per click) and relevant sites. We can develop an online marketing plan based on your needs, target audience, and industry to help you achieve your online goals.

Client Testimonial

In the current technology driven legal market, a small firm can compete with a larger firm. When we made our decision to challenge larger firms, we needed advice, direction and a marketing vehicle. Morningstar Multimedia provided just what we needed to compete. They provided vision, creativity, personal service, and quick response to our needs. Krista Baker was fantastic to work with. I highly recommend this company for your marketing needs.
- Edward J. Carreiro, Attorney, www.ejcpc.com

Why should I hire you?

Morningstar specializes in creating user friendly, customer focused websites that generate leads for professional services. Members of our team have been designing websites since 1995, and we have formal training in business, design, and information technology. Since our company was founded in 2000, we've worked almost exclusively with professional services and service oriented non-profits who are faced with the difficult task of differentiating themselves in a competitive marketplace.

The most effective websites look professional, are easy to navigate, and give visitors the information they are looking for. They also generate leads consistently. Here is what you get when you hire us.

1. Custom Unique Design: Each website design we create for firms is unique - meaning the designs will be built specifically for you based on the goals and objectives we discuss.
   
   
2. Focus on Usability: We spend significant time understanding the types of visitors you want to attract and how they might use your website. We then design the site with your visitors' goals so it's easy to navigate.
   
   
3. Focus on Persuasive Design: Just getting traffic to your site is not enough. Ultimately, once a visitor gets to your website, you want them to do something. We focus on how to get visitors to take action - to join your mailing list, download a guide, or contact you - and meet your business objectives.
   
   
4. Content Management System: Our sites provide the ability for any administrator to add or update website content without knowledge of html programming.
   
   
5. Search Engine Friendly: Our sites are optimized for search engines. We help you research the keywords your prospects are actively searching for and guide you during the content creation process so that your site copy is not only search engine friendly but persuades visitors to take action. Our sites are coded minimally, using tableless XHTML and CSS markup, so that search engines see more content than code on the page. In addition, all title and meta tags are easily updated using our content management system so that each page of your site can target a different keyword.
   
   
6. Accessible and Compliant: In most cases, we code our sites in compliance with the standards set by the W3C, the forum that oversees the World Wide Web, and the government regulated Section 508 Law. Our sites are coded in ASP or PHP, XHTML, and CSS.
7. Training and Support We offer training sessions on using the content management system and 90 days of free email support.

Take a look at our web portfolio to see examples of sites we've built for our clients.